Explore four years of local insight into how our region is doing — across communities, economy, environment and more.
Tairāwhiti Wellbeing
Tairāwhiti Wellbeing
Regional wellbeing
Four years of evidence
Four years of Tairāwhiti Wellbeing Survey (TWS) data show that people’s day-to-day lives are improving. Locals are feeling more resilient, homes are safer, perception of health is improving, and our communities are more connected.
Despite this, confidence in the future is declining. People are feeling less optimistic about economic opportunities, job and training pathways, and whether Tairāwhiti is an attractive place for young people to live and work. Pride in the region and confidence in Māori culture and identity flourishing here have also declined.
3,897
Survey responses
4
Annual surveys
6
Muka
60+
Indicators tracked
Ngā muka
Six aspirational wellbeing outcomes
The Trust Tairāwhiti wellbeing framework, He Rangitapu He Tohu Ora, is built around six muka that represent aspirational wellbeing outcomes for Tairāwhiti.
Woven together, these muka reflect a holistic and enduring vision for regional wellbeing. Each indicator in He Rangitapu He Tohu Ora maps to one of these outcomes.
Improving
Our communities are feeling safer and have greater life satisfaction than at any point since the TWS began in 2022. Life satisfaction, neighbourhood safety and family wellbeing have all substantially improved.
Declining
Those in work are more satisfied with their jobs, but people’s confidence in finding new work, accessing training, or building a career in Tairāwhiti has dropped significantly. Business confidence and perceptions of Tairāwhiti as a good place for young people are both declining.
Improving
Levels of loneliness are declining, and more people report having someone to stay with or talk to in a crisis. Trust in others remains relatively low but stable. Social connection is slowly strengthening.
Improving
The 2023 cyclones hit environmental perceptions hard, but our community's sense of environmental health has started to recover, with native bush and coastal water confidence rising above 2022 levels. Freshwater remains the greatest concern in Tairāwhiti.
Declining
This muka has some of the sharpest declines throughout the survey. Future expectations around familiarity with Māori culture have fallen by 14%. Pride in Tairāwhiti is down 11%. Perceptions about the importance of Māori culture has dropped 9%.
Declining
Belief in training and career opportunities has fallen by more than 11%. Perceptions of digital and technology opportunities available in Tairāwhiti have dropped 7%.
Work with us to turn insight into impact
The Trust partners with organisations and groups committed to improving the wellbeing of our people and place.
The Tairāwhiti Wellbeing Survey brings together four years of robust, longitudinal data. It’s weighted and broken down by age, ethnicity, location, gender, employment status and iwi – giving you a clear picture of what’s really happening across our region.
Government
Design better policy with a strong local evidence base. Understand what’s changing, where, and for who.
Philanthropy
See where wellbeing is shifting – both the challenges and the strengths. Target investment where it will have the greatest impact.
Business
Get real insight into workforce wellbeing, job satisfaction and economic confidence to inform decisions and strategy.
Community groups
This is your voice. The data reflects the experiences of your communities and helps shape where funding and support goes.
Let’s talk
We can help you understand what the data means for your work and how to use it.